Sports — Page 9
The business of sports — franchise economics, media rights, stadium deals, athlete ventures, and the financial forces reshaping leagues and competition.
Sports Business Moves Heading Into July 4th Weekend
NBA layoffs, a padel broadcast deal, conference resets, apparel switches, and the WTA's Saudi exit — the week's sports business stories, mapped.
Sports Capital Is Moving Fast in Summer 2026
Sports Capital Is Moving Fast in Summer 2026
World Cup viewership records, NBA Europe bids topping $1B, and William Blair's acquisition of Inner Circle Sports reveal where sports capital is flowing in 2026.
Boston's 2026 World Cup: Great Games, Real Costs
Boston's 2026 World Cup: Great Games, Real Costs
Boston's World Cup run at Gillette Stadium produced tournament classics and a fan zone shutdown. Here's what the city's rocky hosting run actually reveals.
World Cup Knockout Ticket Prices Drop 39% on Resale Markets
World Cup Knockout Ticket Prices Drop 39% on Resale Markets
World Cup knockout stage resale prices fell 39% from $2,040 to $1,245. What the secondary market collapse reveals about FIFA's pricing architecture.
PLL Raises $100M, Iger Eyes NBA Vegas Bid
PLL Raises $100M, Iger Eyes NBA Vegas Bid
PLL lands $100M Series E, Bob Iger and Josh Kushner explore a Las Vegas NBA bid, and Chicago Fire sign Lewandowski before McDonald's Park opens.
Nashville, Waltons, and a World Cup Verdict
Nashville, Waltons, and a World Cup Verdict
Nashville's sports boom, Lukas Walton's Bulls stake, the World Cup's record attendance, and Wimbledon's player labor standoff—the week's key sports business signals.
College Sports' $20.5M Spending Cap Is Already Broken
College Sports' $20.5M Spending Cap Is Already Broken
Power 4 schools are blowing past the $20.5M rev-share cap through NIL stacking and frontloaded deals. Here's how the workarounds work—and what comes next.
World Cup Ratings, MLB Labor, and Apple TV's F1 Problem
World Cup Ratings, MLB Labor, and Apple TV's F1 Problem
USMNT draws 23M viewers, MLB floats a cornerstone player clause, and Apple TV puts the Austrian GP in front of the paywall. The business of sports, June 26.
How FIFA Engineered the 2026 World Cup Grass
How FIFA Engineered the 2026 World Cup Grass
FIFA spent $5M+ with a UT turf scientist to grow, test, and install 16 World Cup pitches. The farms, the students, and the contract pressure behind the grass.
Who Gets the Unhurried Conversation in the NBA Offseason
Who Gets the Unhurried Conversation in the NBA Offseason
NBA front offices frame the offseason as strategy. It's also a labor event — and who gets dignity in that process depends entirely on where you sit in the pyramid.
How the Rams' Playbook Lives in Ty Simpson's Ears
How the Rams' Playbook Lives in Ty Simpson's Ears
Rob Havenstein on McVay's 13-personnel evolution, Ty Simpson's audio playbook prep, and what a podcast reveals that film study never could.
MLB Proposes Five-Year Contract Cap in New CBA Talks
MLB Proposes Five-Year Contract Cap in New CBA Talks
MLB's latest CBA proposal caps free agent contracts at five years and raises minimum salaries—but the fine print reveals a much bigger ask from the league.
Sports Business Flashpoints: June 25, 2026
Sports Business Flashpoints: June 25, 2026
From the Moda Center standoff to Allstate's SEC bet on women's sports, five stories shaping the business of athletics this week.
NHL Eyes Texas, PGA Tour Restructures: June 24 Sports Business
NHL Eyes Texas, PGA Tour Restructures: June 24 Sports Business
NHL eyes a $2B Texas expansion, the PGA Tour splits into two tiers, and a boutique agency dominates the NBA Draft. Here's what it all means financially.
Heather O'Reilly on Life After Soccer and Women's Football Growth
Heather O'Reilly on Life After Soccer and Women's Football Growth
O'Reilly opens up on athlete identity loss after retirement, her Home 4T mentorship program, and building women's football at Como 1907 in Italy.
Bill Foley Bids for NBA Las Vegas Team
Bill Foley Bids for NBA Las Vegas Team
Bill Foley launches an NBA expansion bid in Las Vegas, tennis confronts a billion-dollar fragmentation problem, and the World Cup hands LA28 a political lifeline.
Premium Hospitality Is Remaking the Sports Venue Business
Premium Hospitality Is Remaking the Sports Venue Business
Sports venues are racing to expand luxury hospitality—but as premium revenue targets climb, the question of who gets left behind grows harder to dismiss.
Knicks Merch Records, Izzo's Board Blast, ManU's Amazon Deal
Knicks Merch Records, Izzo's Board Blast, ManU's Amazon Deal
From Fanatics order surges to Tom Izzo's trustee takedown to Manchester United's record Amazon deal—Tuesday's sports business landscape, mapped.
World Cup Revenue, UFC Spectacle, and College Sports Capital
World Cup Revenue, UFC Spectacle, and College Sports Capital
World Cup viewership hits 25M, UFC stages White House spectacle, Florida plans $1.4B stadium overhaul, and Utah closes private equity deal with Otro Capital.
World Cup Opens, Wimbledon Pays Up, UFC Takes the Lawn
World Cup Opens, Wimbledon Pays Up, UFC Takes the Lawn
From Fox's hydration-break ad experiment to Wimbledon's record $85.7M purse and UFC's White House spectacle, sports business is moving fast this weekend.