Sports

BuzzRAG Sports Desk — 2026-09-02

Cam Newton on NIL, Unrivaled's growth, and BMO's Lakers strategy lead today's sports business news.

PGA Tour's Betting Conduct Code and Its Contradictions

The PGA Tour is revamping its fan conduct code over sports betting concerns. But who pushed fans toward live wagering in the first place?

UCLA, LIV Golf, and the Cost of Ignoring the Balance Sheet

UCLA fires its AD with $52M in debt, LIV Golf eyes bankruptcy, and the Rays bet a mixed-use district can double their payroll. September 1 in sports business.

Buffalo Bills New Stadium Faces Turf Re-Sodding Issue

The Bills' new stadium needs re-sodding before Week 2. Here's what the grass problem reveals about the real costs of building modern NFL venues.

US Open Partners With Kalshi in Prediction Market Deal

The USTA signed Kalshi as the US Open's exclusive prediction market partner days before the 2026 main draw. Here's what it signals for tennis and sports media.

Rays Stadium, US Open Records and Prediction Markets

The Rays finally got their votes. The US Open set a prize record. And prediction markets got a legal gut-punch. Here's what it all means financially.

NFL and NFLPA Negotiate Flag Football at 2028 Olympics

The NFL and NFLPA are negotiating player participation in Olympic flag football. Here's what the labor dynamics and scheduling realities actually mean for athletes.

The NFL Has Canceled the Pro Bowl Game

The NFL has officially ended the Pro Bowl game, replacing it with an 88-player honor class and an L.A. celebration. Here's what the decision actually signals.

Nielsen Warns Networks to Stop Mixing Audience Data

Nielsen told sports networks to stop blending its ratings with third-party data. Here's why that warning matters for advertisers, leagues, and broadcast rights.

US Open's $108M Prize Fund and the Cost of Staying No. 1

The US Open's record $108M prize pool and $800M renovation bet reveal how tennis's richest major is spending to stay dominant—and who's picking up the tab.

Sports Business Moves Fast. Institutions Move Slower.

Tampa's ballpark deal, NFL sportsbook renewals, record merch sales, volleyball's rise, and Good Good Golf's collapse — five stories with one current running through them.

Seahawks Sell for $9.6 Billion in Record NFL Deal

The NFL unanimously approved the $9.6B Seahawks sale to the Khosla family. Here's what the record price tag says about where NFL franchise values are headed.

College Eligibility, LIV Cuts, and the Fever's Market Power

Conferences crack down on pro-to-college returns, LIV Golf sheds staff, and the Indiana Fever outprice the Pacers. Five sports business stories that matter.

CTE Found in at Least 1 in 4 Former NFL Players

A new study of 235 donated brains finds CTE in at least 25% of former NFL players—and researchers say that number is almost certainly an undercount.

McIlroy Backs PGA Tour's 2028 Championship Overhaul

Rory McIlroy has endorsed the PGA Tour's sweeping 2028 Tour Championship reforms. Here's what the two-tier revamp means for players, prize money, and golf's future.

Main Street Sports Sues Comcast and Charter Over Fees

Main Street Sports Group is suing Comcast and Charter over unpaid RSN licensing fees—a lawsuit that exposes the financial fault lines in sports broadcasting.

Sports Business Shifts: Big Events, PGA Tour, and Unrivaled

From Unrivaled's $650M valuation to the PGA Tour's 2028 overhaul, Wednesday's sports business headlines reveal a market rewarding scarcity and spectacle.

NFL Schedule Expansion Draws Greed Criticism

Joy Taylor calls the NFL's schedule expansion "greedy." Here's the economic logic behind the push—and why the pushback deserves a serious look.

Iger, Pitaro and ESPN's Direct-to-Consumer Moment

Bob Iger and Jimmy Pitaro's Nashville conversation on ESPN's DTC pivot, the Lakers deal, and why sports remains the ultimate live product.

Sports Ownership Reality Bites Back in MLB and Beyond

New Padres owners, a humbled Rubenstein, Jim Crane's unusual power grab, and the PGA Tour's philanthropic pivot—what Tuesday's sports business news reveals about ownership.