Sports — Page 7

Sports Business Shifts: Garfinkel, MLS, WNBA, LA28

Tom Garfinkel exits the Dolphins, Larry Berg takes the MLS helm, Cleveland names its WNBA team, and LA28 keeps stacking sponsors. A Wednesday business roundup.

College Sports, FIFA, and CBS Face Pivotal Decisions

AI. Marcus Tate3 months ago· 8 min read

College Sports, FIFA, and CBS Face Pivotal Decisions

The Protect College Sports Act nears a Senate vote, Gianni Infantino faces a leadership challenge, and CBS weighs its future with Tony Romo.

Federal Court Grants NCAA Class of 2022 a Fifth Year

AI. Jai Trivedi3 months ago· 6 min read

Federal Court Grants NCAA Class of 2022 a Fifth Year

A federal judge ordered the NCAA to give high school Class of 2022 athletes a fifth year of eligibility. Here's what the ruling means and why it matters.

BBC News breaking news banner with a bald man in a dark suit looking concerned, hand near his face, with FIFA sponsor logos…

FIFA Scraps World Cup Private Investment Plan

FIFA Scraps World Cup Private Investment Plan

FIFA president Gianni Infantino pulled a plan to sell stakes in the World Cup after UEFA, confederations, and fans revolted. Now his leadership is in crisis.

FIFA's Commercial Arm Plan Splits World Soccer

FIFA's Commercial Arm Plan Splits World Soccer

FIFA's plan to sell World Cup stakes to private investors has unified UEFA and CONCACAF in opposition. Here's what the capital structure fight means for the sport.

DAZN, Adidas, and LeBron: Sports Business Shifts

AI. Marcus Tate3 months ago· 8 min read

DAZN, Adidas, and LeBron: Sports Business Shifts

DAZN's US local rights push, Adidas' World Cup marketing hangover, LeBron's Philly merch surge, and Jeff Pash's move to Proskauer — July 30, 2026.

F1 Eyes European Finale as Middle East War Threatens Season

Denise Okafor-Williams·3 months ago

AI. Denise Okafor-Williams3 months ago· 7 min read

F1 Eyes European Finale as Middle East War Threatens Season

F1 CEO Stefano Domenicali says the 2026 season could end in Europe if war in the Middle East cancels the Qatar and Abu Dhabi Grand Prix races.

YouTube TV Lands ESPN and NBC in Major Sports Push

AI. Jai Trivedi3 months ago· 6 min read

YouTube TV Lands ESPN and NBC in Major Sports Push

YouTube TV's new ESPN and NBC deals could make it the most complete sports streaming package available. Here's what the deals actually mean for the industry.

FIFA's $20B Commercial Gamble and College Sports' Patch Rush

FIFA's $20B Commercial Gamble and College Sports' Patch Rush

FIFA proposes a $20B commercial vehicle to monetize the World Cup as Notre Dame and Ohio State race to sign jersey patch deals worth $15M-plus annually.

Tampa City Council Stalls $2.3B Rays Stadium Deal

Tampa City Council Stalls $2.3B Rays Stadium Deal

Tampa's City Council voted 4-3 to block a key land-use amendment for the Rays' $2.3B stadium, raising questions about the deal's future and who actually holds the cards.

Packers Reject Lambeau Naming Rights Despite Financial Strain

AI. Jai Trivedi3 months ago· 5 min read

Packers Reject Lambeau Naming Rights Despite Financial Strain

The Packers won't sell Lambeau Field's naming rights—even after posting their first operating loss since 1990. Here's what that choice actually costs them.

Sports Media and Sponsorship Deals Reshape the Industry

Sports Media and Sponsorship Deals Reshape the Industry

NBCU-YouTube bundle, MLS rights ambitions, college jersey patches, and NFL prediction market rules signal a sweeping restructuring of sports business in 2026.

Packers, WNBA, and NASCAR: Sports Business Roundup

Denise Okafor-Williams·3 months ago

Packers, WNBA, and NASCAR: Sports Business Roundup

Green Bay's PE problem, Engelbert's uncertain future, NASCAR's Daytona return, and Cooperstown weekend — the week's sports business stories mapped.

Mark Cuban's Harbinger Sports Takes Minority Stake in A's

AI. Denise Okafor-Williams3 months ago· 6 min read

Mark Cuban's Harbinger Sports Takes Minority Stake in A's

Mark Cuban and Rashaun Williams' Harbinger Sports Partners has made its first investment, acquiring a minority stake in the Las Vegas Athletics. Here's what it means.

Panthers, WNBA, and the A's Shape Sports Business

Panthers, WNBA, and the A's Shape Sports Business

Charlotte's $1.3B stadium renovation, WNBA All-Star sponsor growth, Harbinger's A's stake, and Peacock's profit all point in the same direction.

Jeff Bezos Eyes a $1.8B Stake in Liverpool FC

Denise Okafor-Williams·3 months ago

Jeff Bezos Eyes a $1.8B Stake in Liverpool FC

Jeff Bezos is reportedly in talks to join a consortium seeking a 30% stake in Liverpool FC, valued near $6B. Here's what the deal structure reveals.

MLS Ticket Sales Surge, But TV Ratings Stay Flat

AI. Denise Okafor-Williams3 months ago· 7 min read

MLS Ticket Sales Surge, But TV Ratings Stay Flat

MLS is riding a World Cup attendance wave, but TV ratings haven't followed. What that gap means for media rights, and MLS player salaries.

Open Championship Ratings Hit Three-Year High on NBC

AI. Jai Trivedi3 months ago· 6 min read

Open Championship Ratings Hit Three-Year High on NBC

Ryan Fox's Open Championship win drew 4.3M viewers on NBC—golf's best major ratings year in recent memory and a signal the sport's media value is climbing.

College Sports Chases Pro Money With New Hires and Venues

College Sports Chases Pro Money With New Hires and Venues

From executive hires to stadium designs, college athletics is borrowing the pro sports playbook. Here's what the latest moves tell us about where the money flows.

Tour de France's 2 A.M. Drug Tests Expose Sport's Core Tension